Land Rover Designated Best Luxury Brand by Strategic Vision Study
Land Rover earns the title of Best Luxury Brand from a national Total Quality study based on overall ownership experience satisfaction.
Santa Barbara, CA, 2015 – Land Rover has been named the Best Luxury Brand by the 2015 Strategic Vision Total Quality Index™ (TQI). This is an honor for the premium brand and serves to validate Land Rover’s ongoing commitment to excellence in product quality and ownership experience. The Strategic Vision TQI is an annual study that examines over 155 aspects of the customer experience within different auto manufacturing brands.
“We are proud to share the results of the most recent TQI study and feel that it is a strong reflection of the exemplary ownership experience Land Rover drivers enjoy” shares Duane Sanders, General Manager of Santa Barbara Auto Group.
The Strategic Vision TQI is a comprehensive study of both positive and negative aspects of ownership including reliability, problems, driving experience, and other measures that create an overall emotional response associated with ownership. The factors are measured individually and collated collectively to create the final Total Quality score.
Drivers interested in learning more about Land Rover and the available models for 2015 are welcome to visit Santa Barbara Auto Group online or in person for the latest information on technology, designs, model updates, pricing specials and more. Land Rover is introducing an array of exciting changes for the 2016 Land Rover and Range Rover model lines. Most notably, the Range Rover will be updated to provide better power, performance and efficiency and will include a new diesel-powered model in 2016.
About Land Rover Santa Barbara
Santa Barbara Auto Group is conveniently located off the 101 and Hope Ave and proudly serves Santa Barbara and the greater Southern California area. Santa Barbara Auto Group is an authorized Land Rover dealer and features a wide array of new and pre-owned Land Rover vehicles. As a premier Land Rover dealership, Land Rover Santa Barbara welcomes drivers and is dedicated to providing the highest in sales and service assistance. Furthermore, the fully trained Land Rover auto repair technicians will keep your Land Rover in top running conditions.